Today, Redken is a global leader in professional haircare products and services. The company is energized with talented people, strong partnerships with the best hairdressers, and superior Research and Development. Redken products are now available in professional beauty salons in over 50 countries. Redken is known for developing patented protein technologies and now holds over 60 global patents on products and ingredients. In fact, Redken’s two latest patents for protein technology are the basis for our haircare and styling lines.
Redken For Men
Redken For Men products offer focused technology for stronger hair and balanced scalp. What does hair and steak have in common? The answer is protein. Hair is comprised mainly of a non-living protein called keratin. As you take on the day, your hair loses essential elements that provide strength and energy. It’s important to use a shampoo (and conditioner) that help you to refuel your hair.
Pureology creates radiant vibrancy in colour-treated hair, adding intense shine from start through finish. Our products dramatically improve hair condition by utilizing ground-breaking ingredients and scientifically advanced technology. Pureology maximizes colour retention in colour-treated hair, assuring “Longer Lasting Hair Colour GUARANTEED!”
Kérastase, the world’s leading exclusive luxury haircare treatment line, found its way to American shores in May 1999. Kérastase arrived in salons with a unique approach to haircare, one that demonstrated both a passion for beauty and a commitment to well being. World-renowned as the leaders in professional haircare, Kérastase Paris combines innovative technologies with the ultimate salon experience.
INOA stands for “Innovation No Ammonia” and is a breakthrough ammonia free odorless haircolor from L’Oreal Professionnel. INOA hair color delivers exceptional permanent haircolor results with supreme respect of the hair. Labratory testing shows that after nine applications, INOA colored hair is as smooth as before color was applied.
Goldwell strives to set standards for professional hair care throughout the world. From the essential to the creative, Goldwell Hair Products has everything you need to create amazing, durable styles.
KMS California has continuously inspired and revolutionized the professional haircare industry over the past thirty years with constant advances in technology and innovative combinations of natural ingredients in our product lines. Inspired and tested by stylists, KMS California products are made for all hair types and textures. Our products are successful in the real world, in real life, with real people.
Bio Ionic is the Leader in Ion Powered Haircare. Its exclusive, revolutionary, patented NanoIonic Mineral found in all Bio Ionic tools and products harnesses the power of natural negative ions to straighten, smooth, or style any type of hair without damage.
Ouidad is dedicated to understanding and addressing the unique concerns of all kinds of curly hair. We are passionate about making individuals feel their most beautiful and are committed to celebrating and empowering the curl community to embrace and be proud of their natural curly hair.